Los Angeles business makes gains

07/26/2013 10:55:00 AM
Tom Burfield

  •  total fruit current year average selling price was $1.34 per pound, up 2% from the prior year;

  •  fixed-weight current year average selling price for fruit was $2.07 per pound, up 4% from the previous year;

  •  random-weight current year average selling price for fruit was $1.15 per pound, unchanged from the previous year;

  •  total vegetable current year average selling price was $1.48 per pound, down 10% from the previous year;

  •  fixed-weight current year average selling price for vegetables was $1.81 per pound, down 1% from the previous year; and

  •  random-weight current year average selling price for vegetables was $1.28 per pound, up 1% from the previous year.
  • The FPFC Market Report is prepared by Fusion Marketing, Calif., as a benefit for FPFC members.

    “It provides a quarterly benchmarking tool that allows you to determine your sales performance against the backdrop of the entire state, specific regions and other products,” according to the council.


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