Local produce interest heats up in New York

02/24/2011 04:01:50 PM
Doug Ohlemeier

Local produce always attracts interest, said Richard Cochran, president of Robert T. Cochran & Co. Inc., New York.

“Prices were pretty good this year for the local grown,” he said. “The retailers like it because they figure they can pay less. Locally grown has been a big part of our business. We have farmers we have dealt with for years.”

Joe Granata, director of produce for RLB Food Distributors LP, West Caldwell, N.J., said there’s a big push for the locally grown product.

“We do a lot of New Jersey fresh,” he said. “That really grew last year big time. The push this year will be towards that locally grown. The buzzwords out there are that it’s fresher and that it’s safer. Those are the perceptions.”

RLB also sources a variety of regionally grown produce such as apples, cucumbers, eggplant, bell peppers and tomatoes from New York, Connecticut and Pennsylvania.


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