Today's Pricing

WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.



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Texas Know Your Market

Texas Know Your Market business updates

Brothers Produce expands facility

Houston-based Brothers Produce is absorbing its neighbors.

In September, the company brought in 20,000 square feet on one side of its Produce Row facility and plans to take on an additional 30,000 square feet from the other side this summer.

Vice president Brent Erenwert said the company is happy to continue growing on Produce Row.
Leasing the facility has been instrumental in maintaining growth, even through the recession, Erenwert said.

Ben E. Keith expects Houston facility in 2013


Construction is under way at Fort Worth-based Ben E. Keith Foods’ Houston distribution facility.

Bill Sewell, director of produce and dairy, said it should be open for business within a year and a half.

“We’re in the process of announcing jobs, even though it’s over a year from opening,” he said.

The new facility will supply south from College Station through Houston and east into Louisiana.

Chefs’ Produce adds retail veteran


Norman Scott, who has more than 30 years of retail experience in the Houston area — most recently with Houston-based Rice Epicurean Markets — joined Houston-based Chefs’ Produce Co. as a salesman in 2011.

Chefs’ brought in Scott to boost its retail business, said Juan DeFranco, general manager.

Houston association plans meeting Feb. 15


The next meeting of the Houston Fresh Fruit and Vegetable Association is scheduled for Feb. 15 at Brennan’s in downtown Houston.

Pierre Boucha, regional sales manager for Paramount Farms, starts his two-year term as president at the meeting, said Dave Anderson, current HFFVA president.

Mex Flores Produce adds salesman


Jerry Gonzales has joined the sales staff of Mex Flores Produce.

Gonzales focuses on the company’s Mexican cabbage and celery sales, as well as helping to secure watermelon acreage in
Lavaca County, said Mike Contreras, sales manager.

The company has added a ripening/degreening room, as well.

Mex Flores also is seeing big growth with Mexican groceries.

“That has been a tenfold increase, volumewise,” Contreras said.

Increasing business of mainline Mexican groceries such as soft drinks and corn husks gives Mex Flores more opportunities for increasing produce business, he said.


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