Today's Pricing

WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.



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Texas Know Your Market

Texas food companies look to bright 2011

DALLAS — After a tough 2009, many Texas businesses hunkered down and rode out 2010. With that behind them, 2011 looks promising.

“Since July 1, we’re right at double-digit growth for the first six months of our fiscal year,” said Bill Sewell, director of produce for Fort Worth-based Ben E. Keith.”

In Houston, Brothers Produce established a modest plan for growth in 2008 and stuck to it, said Martin Erenwert, chief executive officer.

“We had a very good business model going in to that year, and we’ve done exactly what we said,” he said. “Even with this down economy, we’ve still been able to grow.”

Finding new ways to service existing customers, such as adding bagging capacity or value-added, was part of this plan, he said.

For Sysco Houston Inc., sales have recovered in the wake of the recession, said Leonard Hymel, vice president of merchandising.

“They’re not back to what we were before, but we’ve had a few good months so far,” he said.

Brett Combs, vice president of sales for Combs Produce LP, said while Texas has been spared a lot of the fallout from the recession, it’s still a competitive market.

“We’re fighting every day to continue to grow our business, like we always have,” he said.

Bill Kellner, chief operating officer of San Antonio based Murphy Tomatoes said the company continues to see its foodservice business grow.

While some sit-down restaurants might have had a rough year, fast-food and value-conscious chains were steady.

“At least for us, chain business picked up,” he said. “We have been in our new facility for over a year new, and we’ve better than tripled our volume.”

Retailers targeting the Hispanic population are seeing a lot of growth in their business, Combs said.

Several in the Dallas-Fort Worth area have cropped up over the past couple of years, including El Rio Grande, El Rancho and Super Plaza.

Fiesta Mart Inc., owned by Grocers Supply Co., Houston, also expanded its presence when it bought 11 of Minyard’s stores, including the Hispanic Carnival banner in 2008.

Harold Callaway, partner in Trans Pak Produce Inc., said he’s seeing a lot of growth in the Hispanic sector as well.

“It’s one of the fastest-growing segments of retail,” he said.

Callaway said he’s seeing a lot more growth in the value-oriented sector and believes consumers will continue down that path.

“I think the high-end stores are going to continue to have slower growth,” he said. “The value-oriented stores … are where the growth is.”

Trans Pak also caters to local neighborhood co-ops, where families get together and buy in bulk.

If there’s been one thing that has shaped the way distributors do business over the last several years, it’s food safety.

Who you buy from, how you build or renovate your facility and how your keep your records are all dictated by food safety.

“Food safety has been one of our most important strategic initiatives for the past 10 years,” Combs said. “We go through multiple third-party audits and only buy from vendors that meet our criteria for approval.”

Brothers Produce recently completed renovations to its facility at the Houston Produce Center.

“All of this was based on improving food safety,” said Erenwert said.

Hardie’s Houston also is working on renovations to its facility with food safety in mind, said Liz Moser, director of sales and marketing.

“That’s one of the things we’ve been working on this year,” she said. “We’re right in the middle of doing renovations as well. We did a lot of it when we got ready for our last audit.”

Any company wanting to do business these days has to keep on top of food safety.

“The public, news and media pay a lot of attention, and are more aware of it,” she said. “We have to stay ahead of the curve and keep moving.”




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