To help delegates grow their businesses, CPMA has invited Mark Wardell, founder and president of Wardell Professional Development and author of seven business books, to discuss how entrepreneurs can develop, plan and build growth in their organization.
Before founding his own company, Wardell was business adviser for a California-based consulting firm.
Friday’s first business session features a panel of three top British Columbia chefs discussing what’s hot, how to make produce the star of the plate and what the produce industry can do to help chefs in their day-to-day work.
The day’s second panel, moderated by Hugh Bowman, president of Canadian operations for the new Misionero Vegetables processing plant in Brantford, Ontario, will focus on the economics of produce — how currency fluctuations affect business and how the changing market affects imports and exports.
“If you’re trading only on the strength or weakness of a dollar, you’re in trouble,” Lemaire said.
Panelists include Mark Frey, senior vice president and chief market strategist for Cambridge Mercantile Group in Toronto.