Flora loca kicks off fall season - The Packer

Flora loca kicks off fall season

08/15/2013 01:44:00 PM
Jim Offner

“Normally, it’s a very unpredictable bloom — maybe one out of three or four years it’s good volume,” he said.

Flora local also has a slightly different appearance than standard hass avocados, he said.

“The shape is more to a pear and it has rougher texture,” he said.

It can be a challenge to handlers during the transitional period, Acevedo said.

“But one thing we do is share with our customer the bloom schedule, so they’re well aware as we transition from one bloom to another what is expected,” he said.

Early volumes of flora loca appear ample, said Ross Wileman, vice president of sales and marketing for Oxnard, Calif.-based Mission Produce Inc.


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