Apples Marketing


Fresh apple displays help drive sales

01/09/2014 11:30:47 AM

Apple display bins help sell apples by highlighting certain varieties. These bins can become even... Read more.

Fresh apples can be promoted year long

01/09/2014 11:28:20 AM

Promoting apples at the retail level is optimal all year, said Howard Nager, vice president of marketing... Read more.

Apple sales strong to support season's ample supply

01/06/2014 2:39:38 PM

After a season during which Midwest and Eastern U.S. apple volumes plummeted and Washington production... Read more.

Tote bags, pouches remain top trend in apples marketing

01/04/2013 12:29:34 PM

Bulk bins remain the most popular form of apple displays, but tote bags and pouches are gaining ground... Read more.

Rainier Fruit Co. has high expectations for new offerings

01/04/2013 12:23:46 PM

Rainier Fruit Co., Yakima, Wash., has two varieties available after the first of the year. Suzanne... Read more.

New, old apple varieties compete for retail space

01/04/2013 12:16:18 PM

With so many apple varieties on the market, some suppliers are convinced older varieties could start... Read more.

Apples marketing: Business updates

01/04/2013 12:12:52 PM

BC Tree Fruits Ltd. hires chief executive officer BC Tree Fruits Ltd., Kelowna, British Columbia, has... Read more.

Companies network to reach apple consumers

01/04/2013 12:09:02 PM

Companies keep the focus on social media for reaching younger consumers. “Without a doubt, social media... Read more.

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