Social media outlets aid marketers of fresh apples

01/14/2011 3:39:17 PM

Social media have gained such prominence in the marketing business that some apple shippers have hired... Read more.

New varieties find places in crowded apple market

01/06/2011 10:13:24 AM

How can an individual apple variety stand out in a crowded field? That’s one of the eternal questions... Read more.

Organic apple marketers say recession hasn’t been big factor

01/06/2011 10:10:48 AM

With fruits and vegetables setting the pace for an increase in sales of organic foods in 2009, marketers... Read more.

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Exporters finding appetites for U.S. apples growing

01/06/2011 10:06:28 AM

Export markets line up for smaller-sized U.S. apples, which brings some balance to the business, according... Read more.

Price premium on some apple varieties not a deal-breaker

01/05/2011 3:20:59 PM

Consumers generally have their eyes on a bargain, but not necessarily where apples are concerned,... Read more.

Institutional business feeds apple sales in restaurants

01/05/2011 2:00:08 PM

Apple growers, shippers and marketers say they have been busy keeping fruit on menus, even as restaurants... Read more.

Apple marketers don’t worry about bananas’ appeal

01/05/2011 1:56:56 PM

Bananas may be the No. 1 seller in retail produce departments, but apple marketing agents say their... Read more.

Some apple marketing strategies change with seasons

01/05/2011 10:59:35 AM

Every season is apple season, but different times of year can dictate a particular marketing approach,... Read more.

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