BERRIES MARKETING
05/08/2012 2:17:58 PM
California Giant tests item-level traceability Watsonville, Calif.-based California Giant Berry Farms is piloting item-level traceability programs... Read more.
05/08/2012 2:11:49 PM
Marketers focus their efforts on conventionally grown berries, but those who handle organic berries say... Read more.
05/04/2012 12:57:04 PM
Marketers say berries are plentiful, flavorful, nutritious and versatile, and those factors are what drives... Read more.
05/04/2012 12:53:27 PM
If there’s a trend in berry packaging, it almost certainly has to do with size and value. Gourmet... Read more.
05/04/2012 12:50:22 PM
California Giant’s series of videos includes two new ones designed to help retailers keep berries... Read more.
05/04/2012 12:47:48 PM
Berry marketers plan to promote berries through a variety of cross-promotions, contests and social media. Red... Read more.
05/04/2012 12:45:09 PM
Berries are available year-round, but the domestic season brings a special seasonal appeal to the... Read more.
05/04/2012 12:42:57 PM
Following a bout with nasty spring storms, berry crops were looking good in late April, marketers... Read more.
05/07/2010 4:00:54 PM
Sales of fresh cranberries have been declining over the last couple of years, both domestically and... Read more.
05/07/2010 4:01:31 PM
Tumult in Greece has shaken up the European Union economy, and U.S. berry shippers wonder how it will... Read more.