CITRUS MARKETING

Lil Snappers adds Sunkist oranges

01/25/2013 10:38:42 AM

Promoting small fruit to kids took a big leap forward in January with the addition of fresh Sunkist... Read more.


California Standard helps navels

01/25/2013 10:36:36 AM

Consumers appear to have enjoyed early navels picked using the California Standard. The new maturity standard... Read more.


Citrus marketers leverage newer lemon varieties

01/25/2013 10:32:46 AM

Slowly but surely, new lemon varieties are squeezing their way into supermarkets. Take the seedless lemon,... Read more.



Limoneira goes global with Unleash campaign

01/25/2013 10:30:42 AM

Santa Paula, Calif.-based Limoneira Co. has turned its Unleash the Natural Power of Lemons promotion... Read more.


Cuties packinghouse ramps up

01/25/2013 10:27:02 AM

Operations at Paramount Citrus Association’s new Cuties packinghouse in Delano, Calif., are running smoothly. “We’re enjoying... Read more.


Business updates: Citrus Marketing

01/25/2013 10:23:38 AM

Booth Ranches puts codes on boxes Orange Cove, Calif.-based Booth Ranches is placing a scannable bar... Read more.


Citrus Marketing: Business updates

01/20/2012 10:55:05 AM

Bee Sweet Citrus expands storage Bee Sweet Citrus Inc., Fowler, Calif., recently completed a cold-storage expansion... Read more.



Midseason reports reflect a busy citrus market

01/19/2012 5:15:26 PM

The U.S. winter citrus season has crossed the halfway mark with plentiful supplies and no quality... Read more.


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