CITRUS MARKETING

Mexico takes over dwindling U.S. lime business

01/19/2012 4:58:58 PM

After hurricanes blew the domestic lime industry out of the U.S. in the early 1990s, Mexico took over... Read more.


Citrus marketers look to expand foodservice sales

01/19/2012 4:57:29 PM

Citrus marketers say their product can range, depending on the item, from ubiquitous to almost nonexistent... Read more.


Bagged citrus makes gains among value-conscious

01/19/2012 4:55:37 PM

Bulk displays are still common, particularly with fancy-grade citrus, but bagged product seems to be... Read more.



Easy-peel varieties pick up value-added slack for citrus

01/19/2012 4:53:57 PM

Citrus marketers say consumers shouldn’t sell their product short in the value-added category, even if... Read more.


Education, price promotions can help retailers boost citrus sales

01/19/2012 4:51:08 PM

Retail promotion of citrus items comes down to practicality, says Julie DeWolf, retail marketing director... Read more.


Winter proves boom time for fresh citrus

01/19/2012 4:48:46 PM

Citrus sales heat up every winter, according to marketing agents. Much of that has to do with the... Read more.


Cookbook cross-promotion helps sell fresh citrus in Florida

01/21/2011 12:19:59 PM

The Florida Department of Citrus is offering consumers a colorful new 48-page citrus cookbook with... Read more.



With clementines, big sales come in small packages

01/21/2011 12:17:12 PM

The clementine craze continues to sweep the U.S., with no end in sight to the appeal of the small... Read more.


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