Business updates: Citrus Marketing - The Packer

Business updates: Citrus Marketing

01/25/2010 12:22:00 PM
Bob Luder

“They’re young trees, so they’re not fruit bearing yet,” said Steve Nelsen, managing partner.
“We picked up a new grower, who has some valencias, navels and some cara cara trees. We told them we’d market them for him.”

Nelsen said there’s a good market locally for cara caras, sometimes known as pink navels.

“We’ll pack them in half cartons, high teens, low 20s,” Nelsen said.

Yuma Mesa Fruit Growers picks up Asian markets

The Yuma Mesa Fruit Growers Association, Yuma, Ariz., has been strengthening its sales presence in southeast Asian markets — specifically China and Hong Kong. The company has been dealing in a variety of commodities, but has concentrated on lemons.

“On domestic sales, we’re down 20%,” said general manager Mike Aguirre. “By picking up new markets, we pick up another 10%. It makes up for where we’re short in other areas.”


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