Peru debut produces learning experiences

08/10/2012 01:05:00 PM
Jim Offner

“They have a lot to learn about the U.S., and the U.S. has a lot to learn about the commercial avocado industry,” he said.

Most Peruvian orchards are less than 15 years old, Cavaletto said.

“The flavor reception has been good, but their size curve is larger than any other country,” he said.

With Peru’s late entry into the U.S. a year ago, quality issues cropped up, but this year, the fruit showed much improvement, said Josh Leichter, general manager of Reedley, Calif.-based Pacific Trellis Fruit LLC.

As a participant in the U.S., Peru now is involved in the Irvine, Calif.-based Hass Avocado Board.

“Being the new player, you would expect them to go through a learning curve, but they are very experienced sending fruit to the European market,” said Emiliano Escobedo, the board’s executive director.


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Éttore    
LIMA - PERÚ  |  August, 10, 2012 at 02:16 PM

El país de los retos (USA), debe reconocer y saber aceptar la sana competencia. El Perú, ciertamente está iniciándose en este mercado externo, de seguro se perfeccionará. Sólo un detalle, el país cuenta con una variedad de microclimas y una ancestral cultura agrícola. Admiramos y reconocemas la calidad californiana en desarrollo agrícola, pero tenemos lo nuestro. Compitamos.

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