The company offers its mangoes as a straight stock-keeping unit or as part of a seasonal combination, Simpson said, adding that there are options in party platters and snack packages.
Ready Pac markets its fresh-cut mango program with an array of point-of-sale materials, including shelf tags, Simpson said.
Potential growth is encouraging, having increased 13.8% year-on-year through October, Simpson said, citing more Perishables Group data.
“It’s the fastest-growing specialty-type fruit,” she said.
Other shippers agreed, including Tony Godinez, a member of the mango board and president of Godinez International LLC of Hidalgo, Texas.
“It’s an emerging market, and we (board members) are also contributing to that by working on research required for proper maturities, for cutting, for maximizing yields and having the best quality of fruit in the chain.”
Pompano Beach, Fla.-based mango shipper Central American Produce says its sales to fresh-cut processors have grown 30% in the past five years.
“I think it’s getting well known now and people are buying it,” said Sabine Henry, a saleswoman with the company. “It’s a good way to introduce people to mangoes.”