MELONS MARKETING

Industry uses technology to educate shoppers

04/12/2012 1:48:12 PM

Consumers want up-to-date information on their food purchases, and they demand it instantaneously. From quick-response codes... Read more.


Consumers catch on to specialty melons

04/12/2012 1:45:19 PM

Speciality and exotic melons are carving out a slice of the market traditionally dominated by watermelons... Read more.


Cantaloupe sector works on food safety

04/12/2012 1:41:42 PM

Message to consumers: Cantaloupes are safe. That’s what the Cantaloupe Advisory Board, melon growers around the... Read more.




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Value, versatility seen as retail selling points for watermelon

04/12/2012 1:35:33 PM

Gordon Hunt, director of marketing and communications for the National Watermelon Promotion Board, Orlando, Fla.,... Read more.


Dulcinea Farms watermelons, avocados pair for summer

04/12/2012 1:28:41 PM

What’s red, white, blue, green and delicious all over? The cross-promotion between the California Avocado... Read more.


Warm winter weather drives up melon demand

04/12/2012 1:24:30 PM

This winter was one of the warmest on record for the entire nation. According to weather reports,... Read more.


Texas storm sets some shippers back

04/12/2012 1:20:23 PM

The storms that ripped through McAllen and other south Texas cities on March 29 with torrential rain,... Read more.



Mild winter gets spring melon deals off to an earlier start

04/12/2012 1:15:34 PM

Thanks to warmer temperatures nationwide increasing demand for melons and pushing harvests slightly ahead of... Read more.


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