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MELONS MARKETING
Industry uses technology to educate shoppers
Consumers want up-to-date information on their food purchases, and they demand it instantaneously. From quick-response codes... Read more.
Consumers want up-to-date information on their food purchases, and they demand it instantaneously. From quick-response codes... Read more.
Consumers catch on to specialty melons
Speciality and exotic melons are carving out a slice of the market traditionally dominated by watermelons... Read more.
Speciality and exotic melons are carving out a slice of the market traditionally dominated by watermelons... Read more.
Cantaloupe sector works on food safety
Message to consumers: Cantaloupes are safe. That’s what the Cantaloupe Advisory Board, melon growers around the... Read more.
Message to consumers: Cantaloupes are safe. That’s what the Cantaloupe Advisory Board, melon growers around the... Read more.
Value, versatility seen as retail selling points for watermelon
Gordon Hunt, director of marketing and communications for the National Watermelon Promotion Board, Orlando, Fla.,... Read more.
Gordon Hunt, director of marketing and communications for the National Watermelon Promotion Board, Orlando, Fla.,... Read more.
Dulcinea Farms watermelons, avocados pair for summer
What’s red, white, blue, green and delicious all over? The cross-promotion between the California Avocado... Read more.
What’s red, white, blue, green and delicious all over? The cross-promotion between the California Avocado... Read more.
Warm winter weather drives up melon demand
This winter was one of the warmest on record for the entire nation. According to weather reports,... Read more.
This winter was one of the warmest on record for the entire nation. According to weather reports,... Read more.
Texas storm sets some shippers back
The storms that ripped through McAllen and other south Texas cities on March 29 with torrential rain,... Read more.
The storms that ripped through McAllen and other south Texas cities on March 29 with torrential rain,... Read more.
Mild winter gets spring melon deals off to an earlier start
Thanks to warmer temperatures nationwide increasing demand for melons and pushing harvests slightly ahead of... Read more.
Thanks to warmer temperatures nationwide increasing demand for melons and pushing harvests slightly ahead of... Read more.
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