Jacobs Farm adds Fair Trade items

05/03/2013 02:34:00 PM
Melissa Shipman

Jacobs Farm/Del Cabo, Pescadero, Calif., is now offering Fair Trade products, in addition to other new product lines.

In January, the company began selling organic and Fair Trade bananas from Peru in collaboration with Fairtrasa, a fair trade company based in Latin America with a network of 2500 additional farmers.

The bananas are sourced from growers that belong to small cooperatives, and incomes increase by 500%, on average through the program, according to Marina Pace, director of marketing.

“These premium products provide the trade with solutions for conscious consumers, as well as an opportunity to partner with Jacobs Farm/Del Cabo and together help build a better world,” Pace said in an e-mail.

The company also added tomatoes to its Fair Trade offerings by certifying its Baja-based Del Cabo growers’ products.

These specialty tomatoes include the company’s popular organic cherry tomato varieties, but more products will be added to the list, according to Pace.

“Plans are under way to certify other Del Cabo grower groups in other areas of Mexico,” Pace said.

The company also has added several other organic products for retail under its Del Cabo brand, including mixed bell peppers in a three-count bag, green beans in a 12-ounce bag, romas in a 16-ounce clamshell and on-the-vine specialty tomatoes in a 16-ounce clamshell.

Organic ginger is offered in a 4-ounce clamshell under the Jacobs Farm brand, as well as organic strawberries in a 16-ounce clamshell, which are set to be available in late April for distribution in northern California.

Living herbs are also on the list of new products.

“Plans are underway to roll out Jacobs Farm Organic Living Basil this summer. Hydroponic basil production from our Northern California greenhouses is currently undergoing organic certification,” Pace said in an e-mail.



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