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WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.



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Potatoes Marketing

Annual potato seminar gives chefs ideas

Courtesy U.S. Potato BoardFourteen chefs participated in the seventh annual Menu Innovations with Potatoes seminar presented by the U.S. Potato Board at the Culinary Institute of America at Greystone in St. Helena, Calif. One chef at a time, the U.S. Potato Board is conquering the consumption issue with increasingly significant influence through its annual seminar with the Culinary Institute of America at Greystone.

“Menu Innovations with Potatoes” marked its seventh year during the last week of October in St. Helena, Calif. Fourteen chefs from restaurant chains and on-site food operations participated, said Meredith Myers, manager of public relations for the Denver-based board.

“We track which chains are doing what,” Myers said. “We have a 50% success rate. Half of the chefs who have participated have gone back and added at least one potato item to their menus.”

Myers said the potato board’s job in terms of foodservice is to provide new ideas to chefs and inspire them to use potatoes in ways they’ve never tried before. The chefs’ actions have a ripple effect as consumers add more potato recipes to their home menus.

Among the restaurant chains that have added potato dishes to their menus after their chefs returned from a USPB/CIA event are Arby’s, Perkins and Denny’s, said Myers.

The recipes include potato pancakes and grilled steak and baked potato salad.

After the CIA event this fall, chef Wade Wiestling of the Oceanaire Seafood Room in Minneapolis introduced a new treatment for an old favorite – tater tots.

Tater tots are not the main potato dish on the Oceanaire menu, though. Fresh potato dishes including traditional baked russets, roasted Yukon Golds and fingerlings are absolutely vital to the restaurant, Wiestling said.

“Potatoes are an easy sell. Everyone likes them,” Wiestling said. “You can do anything with potatoes. They provide a canvas to build a meal.

“For vegetarians, they can become the main protein source on the plate depending on what you do with them. They provide complex carbs for people who want a source of sustained energy.”

Other chefs had similar praise for fresh potatoes as well as the potato board’s CIA event.

Discussions with a real potato grower, Dan Chin, balanced the cooking portions of the two-day seminar.

Wiestling said it was interesting to hear the grower’s perspective and said the nutritional value of potatoes was an important and universal theme through all of the seminar activities.

“Since the Atkins Diet hit, consumers have been bombarded with negative information about potatoes,” Wiestling said. “I have always known the nutritional value, but it was good to be reminded.”


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Ben    
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Suva, Fiji Island  |  December, 05, 2011 at 01:30 PM

Quite inspiring....there are a whole lot more to be discovered.

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