Potato marketing business updates - The Packer

Potato marketing business updates

12/02/2011 10:44:00 AM
Coral Beach

“Focus on Potato” is a publication of the nonprofit group Plant Management Network, which works to improve agriculture and horticulture crops.

Plant Management Network is jointly managed by the American Society of Agronomy, American Phytopathological Society, and Crop Science Society of America.

Recipe contest pushes Wisconsin spuds

A new recipe contest sponsored by the Wisconsin Potato and Vegetable Growers Association dubbed “Warm Up With Wisconsin” sought consumers’ favorite soup and stew concoctions featuring the state’s potatoes.

Wisconsin winters were the inspiration behind the contest, according to Tim Feit, director of promotions and consumer education for the Antigo-based association.

He said nothing warms up a person after a day in the cold north woods better than a hot bowl of soup or stew, so the association decided to solicit consumers’ best warm-up recipes.

Winners are scheduled to be announced Jan. 10, with grocery store gift cards of $150, $100 and $50 going to the top three recipe authors.

The first-place recipe will be featured on free downloadable tear-pads for retailers to display in their potato sections.

Industry meetings on 2012 calendar

Several national and international potato industry events are scheduled in the first half of 2012. Registration is open for:

  • National Potato Council — Public Policy Conference; Feb. 27-March 1; Washington D.C. Contact Hollee Alexander at the council at 202-682-9456 or at hollee@nationalpotatocouncil.org.
  • U.S. Potato Board — Annual meeting; Colorado Springs, Colo.; March 15-16. Contact Robin Vest at the board via e-mail at rvest@uspotatoes.com.
  • World Potato Congress — “Think Global Win Local” May 27-30; Edinburgh, Scotland. Complete details at www.wpc2012.net.

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