Previous post-show conference topics included food safety, sustainability and others.
“This is the first time we’ve had it on produce marketing and merchandising,” Stenzel said.
As it did for the Dallas event, United Fresh is running a weekly local restaurant promotion, “A Taste of San Diego,” leading up to the show.
Every Thursday from January to May, the trade group is drawing one winner from among registered attendees, giving each a $100 gift certificate to a San Diego restaurant.
Diversified Restaurant Systems Inc. is sponsoring the promotion.