New melon varieties boast sweetness, firm flesh

03/25/2011 12:29:45 PM
Ashley Bentley

The company also has two personal-sized watermelons that are fairly new to the market, Sugar Bite and Summer Bite.

“We try to develop varieties that are true minis,” said Robert Arriga, area business manager for Zeraim Gedera based in Texas. “Some companies have a little bigger size and ask the grower to work with the plant population, but we feel we have developed these varieties that are true minis.”

Zeraim Gedera is part of Basel, Switzerland-based Syngenta AG after an acquisition in the 2000s, but still operates independently.

Syngenta itself has a new watermelon variety on the market — Fascination — bred to have firm flesh that will not break down and soften as quickly after cutting.

“It’s a new generation of watermelon that has come out of our breeding program,” said Andreas Steiner, director of marketing for Syngenta. “Consumers would like to get more bite and a sweeter aroma with watermelon. With this new generation we are able to address this.”

Steiner said the variety has been made available to growers, and it is in high demand.


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TokenGimp    
Minnesota  |  March, 25, 2012 at 06:45 PM

More GMO's by Monsanto

MasterGimp    
Minnesota  |  March, 26, 2012 at 03:21 PM

Yes indeed TokenGimp. I love what GMO's do too! Monsanto creates incredible variety and our current products are improved all at the same time. It's great that they are feeding the world and tastes good too! Thumbs up!

Gayle Buck    
Pa.  |  April, 14, 2012 at 04:40 PM

We tried the Melorange and they are very good but are wondering about the sugar content in them as they are so sweet. Please provide us with some netritional facts. Thank you Gayle Buck

joe    
warren ohio  |  June, 23, 2012 at 01:40 PM

i tried a melorange from sams club and it was very good. i saved the seeds from the melon and planted six plants and they are growing nice . i hope they will bare fruit but i dont know how long till they are ready to pick .

Rani    
Lawrenceville GA  |  February, 19, 2013 at 05:25 PM

We have just tasted Melorange and love the texture, fragrance, sweetness and firmness. Joe from Ohio, how did the plants turn out?

Janice    
March, 24, 2013 at 03:14 PM

Hello, can you give an update as to the Melorange plants you grew? Thank you

Dick Thompson    
Western Tennessee, USA  |  April, 01, 2013 at 08:55 AM

Will GMO foods be able to reproduce from seed and stay true to the variety? Obviously this Melorange is GMO. Anyone have any thoughts on this? Thanks!

Tom    
St. Louis, MO  |  December, 26, 2013 at 05:22 PM

Melon is not GMO, but probably is a hybrid, therefore, saved seed will probably not reproduce true to the parent.

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