Specialties Marketing

SPECIALTIES MARKETING

Grower-shippers define specialties differently

06/20/2014 11:31:59 AM

Defining specialty produce isn’t always a simple task, according to growers and shippers. Some categories of... Read more.


Education helps goose category sales

06/20/2014 11:28:06 AM

Working with retailers to grow interest in the specialty produce category is a top goal for shippers. “One... Read more.


Specialty produce stays seasonal

06/20/2014 11:13:37 AM

Specialty items create a challenge for shippers faced with a modern produce market that demands product... Read more.



Prep, packaging increase value

06/20/2014 11:08:41 AM

Marketers can find gold by adding value to specialty items in various ways, according to Robert Schueller,... Read more.


Coosemans L.A. offers sugar cane swizzle sticks

06/20/2014 10:49:04 AM

Jill Overdorf, director of business and culinary development at Coosemans L.A. Shipping, Vernon, Calif., said... Read more.


Frieda’s adds buyer, starts campaign

06/20/2014 10:43:21 AM

Los Alamitos, Calif.-based Frieda’s Inc., hired Marc Jimenez, formerly with U.S. Foodservice, as a buyer,... Read more.


HBF International hires two salesmen

06/20/2014 9:59:52 AM

Doug Perkins, chief executive officer of HBF International, McMinnville, Ore., the sales and packing organization... Read more.



Mex Flores plant in Mexico certified

06/20/2014 9:57:13 AM

Houston-based Mex-Flores Produce in September received Primus GFS certification at its facility in Cadereyta Jiménez,... Read more.


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