The clamshells from every strawberry grower-shipper are not likely to be identical.
“Packaging differentiation is one way the growers can make a statement at the retail level,” Snedden said. “Rather than having everyone’s clamshell look the same, we want to give our customers an advantage at the retail level.”
And there are the other benefits.
“We’re really filling a need,” Mann said, “And, at the same time, being green conscious and also creating jobs.”