"You don’t need a market for your entire crop in one week. You just need solid professional storage. That makes it a great crop because it can bring so many growers to organic," she said.
George Wooten, owner of Wayne E. Bailey Produce Co., Chadbourn, N.C. says organics certainly make up the largest portion on any niche market, though his company is not offering any organic sweet potatoes.
"There’s a market there, but we’re not currently doing much there. We have in the past, but we’re not right now." he said.
"We’ve seen a steady incline in the demand for organic. It’s not the biggest side of our business, but we’ll continue to have it grow," Laura Kornegay said, marketing director for Nash Produce, Nashville, N.C.
Steven Ceccarelli, owner of Farm Fresh Produce, says the export market for organic sweet potatoes also is growing.
"It’s starting to become popular in Europe, even more so than in the U.S. We need to plan for and go stronger for organic exports," Ceccarelli said.