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Marketers flash Eat Brighter! momentum

10/20/2014 1:23:00 PM
With Wal-Mart recently agreeing to accept Sesame Street-branded fruits and vegetables from its produce suppliers, more than 40 retailers representing more than 25,000 stores across the U.S. and Canada now are supporting the Eat Brighter! campaign. ... Full story

California Avocado Commission expands focus to sandwiches

10/19/2014 8:36:00 PM
ANAHEIM, Calif. — With the start of the 2015 season, the California Avocado Commission plans to add sandwich applications to its successful program that encourages use of the fruit in breakfast dishes and in snacks. ... Full story

Fresh produce products included in SunBurst recall

10/17/2014 12:22:00 PM
Several fresh produce items are among more than 130 products under recall by SunBurst Foods, Goldsboro, N.C., because of possible listeria contamination. ... Full story

Markon names food safety director

10/17/2014 2:30:00 PM
Markon Cooperative has a new food safety director. ... Full story

Wholesum, Wish Farms win sensory contest

10/20/2014 5:47:00 PM
ANAHEIM, Calif. — The children and buyers have spoken through their votes at the Produce Marketing Association’s Sensory Experience Contest. ... Full story

Florida’s weather woes send tomato markets up

10/16/2014 4:39:00 PM
Heavy rains in Florida and an early end to California deals should keep tomato markets very strong heading into the holidays. ... Full story

Tour de Fresh exceeds school salad bar goal

10/17/2014 10:57:00 AM
ANAHEIM, Calif. — After finishing a four-day, 275-mile ride, cyclist Raina Nelson was overwhelmed with a mix of emotions. ... Full story

Spezzano receives 2014 Robert L. Carey Leadership Award

10/18/2014 8:39:00 AM
ANAHEIM, Calif. – Dick Spezzano was awarded the 2014 Robert L. Carey Leadership Award Oct. 17 at Produce Marketing Association’s Fresh Summit. ... Full story

Today’s successful marketing requires digital tools

10/17/2014 4:08:00 PM
ANAHEIM, Calif. — If you thought that the Internet and social media were passing fads and could be ignored as marketing tools, Dan’l Mackey Almy said think again. ... Full story

Fresh broccoli markets to tighten by holidays

10/17/2014 3:46:00 PM
California broccoli supplies should tighten heading into the holiday season. ... Full story
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