Almost 300 members of the Quebec produce industry kicked off the province’s local produce season at the Quebec Produce Marketing Association’s second annual Cocktail & Poker benefit.
Almost 300 people attended the Quebec Produce Marketing Association's second annual Cocktail & Poker party April 23.
The Montreal-based association hosted the event for the first time last year.
QPMA raised more than $20,000 for its I love 5 to 10 Servings a Day campaign through the poker tournament at the event.
QPMA launched the campaign in 2004 to raise consumer awareness about including fresh fruits and vegetables in a healthy diet and lifestyle, as well as to increase produce sales for its members.
The association has almost 500 members in Canada and the U.S.
The Cocktail & Poker party took place April 23. Photos from the event are available on QPMA's Web site.