Interfresh expands sourcing options

03/18/2014 10:30:00 AM
Tom Burfield

Interfresh Inc., Fullerton, Calif., is expanding its sourcing options, said salesman Ken Vida.

Besides looking at just California or Mexico for its avocados, the company is looking more closely at Chile and the Dominican Republic, he said. Interfresh also is working to increase awareness of the company among shippers crossing into Texas “and letting everyone know we are here to support them,” he said.

Interfresh is trying hard to increase its market share in the Midwest and on the East Coast, Vida said, by bringing product into the U.S. through Texas.



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