Texas oranges offer “a little rougher exterior look” caused by wind scarring from steady breezes blowing in from the Gulf of Mexico, he said.
“But in general we raise a good-quality orange that will match up with anyone’s,” Holbrook said, noting “it’s what’s on the inside that matters.”
Paramount Citrus, a Delano, Calif.-based grower-shipper that moved into Texas late in 2012 and is working its first full season in the Rio Grande Valley, offers a Texas orange program too, said David Krause, president
“We have a fairly significant orange program down there that came with the deal, and we rather like it,” he said.
Krause described Paramount’s Texas orange program as “somewhat of a niche-type product.”
Grapefruit and other citrus items comprise about half of Paramount’s Texas production, Krause said.
“It’s a very important element of this whole business down there, and we’ll continue with that,” he said.