Tex Mex Winter Produce business updates - The Packer

Tex Mex Winter Produce business updates

11/25/2013 03:38:00 PM
Tom Burfield

South Tex Organics, Mission, Texas, will mark its 30th anniversary in January and has two new labels for its organic grapefruit this season, president Dennis Holbrook said.

The company plans to offer fancy-grade product under the Royal Red label, and the choice-grade Nature’s Pick label that was used on bags last year will be used for its 40-pound bulk cartons.


Sunny Produce adds eggplant program

After testing the waters last season, Sunny Produce and Brokerage LLC on the McAllen, Texas, terminal market is adding an eggplant program this year, vice president Victor Thomas Myers said.

The company will start with a load or two a week.

The company also has started bringing in its flagship Mr. Tomato tomatoes on the vine and round tomatoes.

Customers like the product so much they prebook their orders, Myers said.

Mr. Tomato tomatoes on the vine will be available until May, and round tomatoes will be available until February.

The tomatoes are grown to consistent high standards, he said.


TexaSweet receives specialty block grant

TexaSweet Citrus Marketing Inc., Mission, Texas, is looking to educate Texas children and residents about Texas citrus through a specialty block grant, executive director Eleisha Ensign said.

“The program is an educational program for children and families, empowering them with the nutritional benefits of Texas grapefruit and how to incorporate it into healthy dishes,” she said.

“Through an engaging, expanded classroom outreach program, TexaSweet will partner with teachers to share nutrition education, skills for selecting and preparing Texas grapefruit, and the grove-to-table story.”

TexaSweet will reinforce messages shared in schools with a blogger ambassador program and media outreach that includes hands-on cooking workshops, grapefruit deliveries and ongoing pitching, she said.

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