CALIFORNIA ASPARAGUS

Asparagus industry focuses on local markets

02/01/2013 10:53:23 AM

After more than a decade of acreage declines of about 10% each year, California’s asparagus... Read more.


Labeling California-grown asparagus can help boost consumption

02/01/2013 10:47:10 AM

Consumers of California asparagus may be pretty savvy about the long, green spears, but they still... Read more.


Asparagus retail sales are in the bag

02/01/2013 10:39:20 AM

Mission Produce Inc., Oxnard, Calif., is enjoying success with the 1-pound and 2.2-pound sealed poly... Read more.




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Shippers anticipate normal crop size

01/27/2012 11:27:13 AM

Shippers are expecting a normal deal, getting started in some fields in late February and hitting... Read more.


Bagged asparagus, tips are large part of value-added plans

01/27/2012 11:10:59 AM

The value-added category is challenging, but participants in the California asparagus industry are exploring the... Read more.


Popularity of asparagus during Easter opens door for promos

01/27/2012 11:04:34 AM

For retailers, California asparagus means Easter is nigh. Promotions traditionally are timed specifically for the April... Read more.


Asparagus gives restaurants boost

01/27/2012 11:02:33 AM

Asparagus is ideal for restaurant menus, and foodservice customers are recognizing that, said Cherie Watte... Read more.



Mexico, California open dialogue about deals

01/27/2012 10:58:37 AM

With Mexico’s asparagus season reaching year-round proportions, California’s industry is hoping the two don’t collide... Read more.


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