Prices were strong last year but are difficult to predict this season, said Leo Rolandelli, president of Jacobs, Malcolm & Burtt Inc., San Francisco.
“It’s hard to call,” he said. ‘They’re getting decent volume for the amount of acreage that’s there,” he said.
Mission Produce expectations
Grower-shipper Mission Produce Inc., Oxnard, Calif., is coming off a good 2011 season, and there’s no reason to expect anything different this time around, said Cruz Carrera, asparagus operations director.
“For us, it starts here the first or second week of March,” he said. “Last year turned out very good. Weather conditions for the deal were not too hot. It went into May. It was shorter, a bit on weather conditions. Overall quality turned out well.”