Table grape commission continues with promos - The Packer

Table grape commission continues with promos

08/13/2012 11:07:00 AM
Vicky Boyd

This year, the commission also will have a 10-by-20-foot booth where representatives will hand out grape snacks and a new brochure aimed specifically at dietitians and nutritionists, Brux said.

In addition, Krieger is scheduled to be in the booth. The conference runs Oct. 6-9.

California table grapes are exported to more than 60 countries, and the commission has marketing program in 25 of those.

Although the programs vary from country to country, many include retail sampling, display contests, cooking demonstrations, importer incentive programs, tagged advertising and trade advertising, Brux said.


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