Food Network to feature California grapes

06/23/2010 11:54:38 AM
Tom Burfield

The commission also has set up season-long promotions with all major retailers and is encouraging supermarket chains to promote California grapes often, increasing the volume and quality of their ads, Howard said.

Retailers can arrange to participate in the commission’s Food Network program and in its major league baseball promotion that kicked off in Los Angeles June 11.

Besides Dodger Stadium, baseball parks in San Francisco, St. Louis, Toronto and Baltimore will sell California grapes and hold Grapes from California Day.

Retail volume contests are scheduled for each region.


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