Classic, the original variety, launched in early 2011 and is bred from combinations of green leaf, red leaf, tango, lolla rosa, Batavia and oak varieties. The grower-shipper has marketed Arcadian Harvest as offering better plate coverage than spring mix.
The new variety, Emerald, is being added to complement the Classic blend, Nucci said.
“It too is a foodservice item,” she said. “It’s a spring mix-style salad, but unlike spring mix they’re fully mature leaves. They grow in the same plant cycle as a whole head of romaine, green leaf or iceberg.”
That maturity makes the product hold up, according to the company.
“We’ve had chefs do analysis, and it yields 40% more than spring mix,” Nucci said. “A 1-ounce serving would equal 1.5 ounces of someone else’s spring mix.”
Volume was on the rise in July as Salinas production peaked.
Mann Packing’s name is often associated with broccoli products, but that can be misleading.
“We did a great job marketing broccoli, but we grow more romaine than broccoli and have for many years,” Nucci said. “Both in hearts and leaf.”
Mann Packing, naturally, also offers iceberg and green leaf, among other products.
“We’ve focused on the whole-leaf segment for foodservice and retail,” she added.