“Every year we may take 10% of that (conventional fruit) out and graft over to our proprietary fruit,” he said.
As in the past, Kingsburg Orchards plans to begin the peach, plum and nectarine season under its Season Opener label, which alerts clerks of the transition from Chilean fruit to California fruit. After 30-45 days, Kingsburg Orchards will move into its Flavor Farmer label for the rest of the season.
The grower-packer-shipper also expects to ship nearly 100 varieties of pluots under its Dinosaur Brand label, as well as about a half dozen different white- and yellow-flesh flat peach varieties under the Flying Saucer label.
Buck the trend, plants more
Scattaglia Growers & Shippers, Traver, is bucking the industry trend and should see overall stone fruit volume increase by about 30% this season, said Louis Scattaglia, managing partner.
“There’s been a lot of transition going on in the stone fruit industry the last five years, and we feel we have the right varieties in place so the consumer will have a great eating experience all season long,” he said.
To support that volume, SGS has expanded its pressure cooling and cold-storage capacity and added an eight-line sizer.