Today's Pricing

WATERMELON — F.O.B.S AS OF MAY 13

MEXICO CROSSINGS THROUGH NOGALES, ARIZ. — Crossings (705-766-766, seedless 683-751-759, seeded 22-15-7) — Movement expected about the same. Trading seeded slow, others moderate. Prices seedless 35-60 counts lower, others generally unchanged. Red-flesh seedless-type per pound 24-inch bins approximately 35-60 counts mostly 20 cents, 75-80s 14-16 cents; red-flesh seeded-type approximately 35-55 counts 12-14 cents. Flat cartons red-flesh seedless miniature 6-9s $7-9. Quality variable. Many present shipments from prior bookings and/or previous commitments.

LOWER RIO GRANDE VALLEY, TEXAS — Shipments (29-96-255, seedless 26-83-223, seeded 3-13-32) — Movement expected to decrease slightly. Trading very active at slightly lower prices. Prices 24-inch bins per-pound red-flesh seedless-type approximately 35-60 counts 28 cents, seeded-type approximately 28-35 counts mostly 21-22 cents. Quality generally good. Most present shipments from prior bookings and/or previous commitments at lower prices.

FLORIDA — Shipments (124-159-233, red-flesh seeded 16-29-53, red-flesh seedless 51-130-180) — Movement expected to increase as more growers start the season in central Florida. Harvesting slowed. Trading very active. Prices generally unchanged. 24-inch bins per-pound red-flesh seeded-type 35s 24-25 cents; red-flesh seedless-type 45 count 29-30 cents, 60 count 29-30 cents. Quality generally good.

IMPERIAL AND COACHELLA VALLEYS, CALIF., AND CENTRAL AND WESTERN ARIZONA — Shipments (AZ seedless 0-23-16, CA 0-26-78, seedless 0-24-73, seeded 0-2-5) — Movement from western Arizona, Imperial and Coachella valleys expected to increase seasonally. Trading fairly active at slightly lower prices. Prices slightly lower. Red-flesh seedless-type per pound 24-inch bins approximately 35 and 45 counts mostly 22 cents. Organic red-flesh seedless 24-inch bins per pound approximately 35 and 45 counts 35 cents; miniature carton 6s and 8s $20.50. Quality generally good. Harvest central Arizona expected to begin the week of May 27.



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Florida Spring Produce

Oversupply depresses cabbage prices

WIMAUMA, Fla. — Due to an oversupply of cabbage, buyers should expect adequate volumes through St. Patrick’s Day.
After the holiday, because of a mid-February freeze that damaged northern producing regions, buyers could see less volume, grower-shippers say.
The Feb. 12 freeze could lessen supply and lift prices in mid- to late March, said Adam Lytch, operations manager for Raleigh, N.C.-based L&M Cos. Inc.
“I personally think cabbage will be in relatively short supply in April,” he said in late February. 
“The way it looks now, we are in store for some cheap prices through St. Patrick’s Day. After that, cabbage will be relatively short.”
Lytch said a large percentage of the state’s cabbage is grown in north Florida in the Palatka and Hastings area. 
He said the abnormally mild growing season is producing incredible cabbage.
Mid-February cold that struck central and northern Florida didn’t harm production for Wm. P. Hearne Produce Co. LLC, president Jeff Williams said. 
“We have abundant supplies and quality has been good,” he said in late February. “Weather conditions have been great. Cabbage should be a very promotable item for buyers this spring.”
Crop quality is high and the crop remains on schedule, said Calvert Cullen, president of Northampton Growers Produce Sales Inc., Cheriton, Va.
Northampton plans to harvest Florida cabbage April 15-20 before switching to Georgia, Cullen said. He said the transition usually works well.
Prices lower than usual
In late February, 50-pound cartons of round green medium cabbage from north, central and south Florida districts were shipping at $5, according to the U.S. Department of Agriculture. That’s a decrease from the $12-14 price point reported at the same time last year.
The USDA also reported Feb 22 that red mediums were moving at $8-9 and 45-pound cartons of savoy medium at $7-8, a decrease from last year’s prices of $14 and $12, respectively.
Williams also noted lower-than-typical prices.
He said shippers quoted $10 for 50-pound cartons of round green medium cabbage for St. Patrick’s Day last spring. In late February this year, he said, shippers were quoting $7-8.
Cullen said additional factors are affecting prices. 
“I don’t think it’s all about production,” he said. 
“There’s just not as much demand. Prices have been rugged this winter. Georgia prices weren’t as bad as they were in Florida, but they weren’t good either, like a $6-7 market. There wasn’t overproduction up there ... Demand seems to be lower, and that’s affected by the price of fuel.”
Favorable growing conditions
For south Florida cabbage, weather and growing conditions were favorable for Pioneer Growers Co-op, Belle Glade, said Bryan Biederman, assistant sales manager.   
Biederman said growers were selling cabbage at “floor prices.” The market has remained at $5 for green cabbage since Pioneer began harvesting in early January, he said.
“We have been fortunate because we have Wilson cabbage, a heavy and high-quality cabbage,” he said. “We’ve been able to move it but would like to get the market up.”
Jason Bedsole, sales manager of Eastern vegetables and citrus for Duda Farm Fresh Foods Inc., the fresh division of Oviedo-based A. Duda & Sons Inc., said cabbage quality was strong.
He said this season remains a typical year and should produce normal volumes and high quality heads. 
Bedsole said Duda was producing promotable volume in late February.
Florida production typically finishes in late April and May before switching to Georgia in mid- to late April. 
Georgia’s spring deal runs through early June. Fall production returns in November and finishes in early January. Florida’s fall production commences in late November and early to mid-December. 

WIMAUMA, Fla. — Because of an oversupply of cabbage, buyers should expect adequate volumes through St. Patrick’s Day.

After the holiday, because of a mid-February freeze that damaged northern producing regions, buyers could see less volume, grower-shippers say.

The Feb. 12 freeze could lessen supply and lift prices in mid- to late March, said Adam Lytch, operations manager for Raleigh, N.C.-based L&M Cos. Inc.

“I personally think cabbage will be in relatively short supply in April,” he said in late February. 
“The way it looks now, we are in store for some cheap prices through St. Patrick’s Day. After that, cabbage will be relatively short.”

Lytch said a large percentage of the state’s cabbage is grown in north Florida in the Palatka and Hastings area. 

He said the abnormally mild growing season is producing incredible cabbage.

Mid-February cold that struck central and northern Florida didn’t harm production for Wm. P. Hearne Produce Co. LLC, president Jeff Williams said. 

“We have abundant supplies and quality has been good,” he said in late February.

“Weather conditions have been great. Cabbage should be a very promotable item for buyers this spring.”

Crop quality is high and the crop remains on schedule, said Calvert Cullen, president of Northampton Growers Produce Sales Inc., Cheriton, Va.

Northampton plans to harvest Florida cabbage April 15-20 before switching to Georgia, Cullen said. He said the transition usually works well.

Prices lower than usual

In late February, 50-pound cartons of round green medium cabbage from north, central and south Florida districts were shipping at $5, according to the U.S. Department of Agriculture.

That’s a decrease from the $12-14 price point reported at the same time last year.

The USDA also reported Feb 22 that red mediums were moving at $8-9 and 45-pound cartons of savoy medium at $7-8, a decrease from last year’s prices of $14 and $12, respectively.

Williams also noted lower-than-typical prices.

He said shippers quoted $10 for 50-pound cartons of round green medium cabbage for St. Patrick’s Day last spring. In late February this year, he said, shippers were quoting $7-8.Cullen said additional factors are affecting prices. 

“I don’t think it’s all about production,” he said. 

“There’s just not as much demand. Prices have been rugged this winter. Georgia prices weren’t as bad as they were in Florida, but they weren’t good either, like a $6-7 market. There wasn’t overproduction up there ... Demand seems to be lower, and that’s affected by the price of fuel.”

Favorable growing conditions

For south Florida cabbage, weather and growing conditions were favorable for Pioneer Growers Co-op, Belle Glade, said Bryan Biederman, assistant sales manager.   

Biederman said growers were selling cabbage at “floor prices.” The market has remained at $5 for green cabbage since Pioneer began harvesting in early January, he said.

“We have been fortunate because we have Wilson cabbage, a heavy and high-quality cabbage,” he said. “We’ve been able to move it but would like to get the market up.”

Jason Bedsole, sales manager of Eastern vegetables and citrus for Duda Farm Fresh Foods Inc., the fresh division of Oviedo-based A. Duda & Sons Inc., said cabbage quality was strong.He said this season remains a typical year and should produce normal volumes and high quality heads. 

Bedsole said Duda was producing promotable volume in late February.

Florida production typically finishes in late April and May before switching to Georgia in mid- to late April. 

Georgia’s spring deal runs through early June. Fall production returns in November and finishes in early January. Florida’s fall production commences in late November and early to mid-December. 


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