Promotion program adding retailers - The Packer

Promotion program adding retailers

03/02/2012 11:24:00 AM
Doug Ohlemeier

Participating chains run an average of 35 Fresh from Florida ads promoting 19 commodities.

The state this year is investing $500,000 in its retail promotions, similar to previous years, Sleep said.

“Consumers know that the Fresh from Florida brand represents quality and affordability,” Florida Agriculture Commissioner Adam Putnam said. 

“For generations, Florida’s farmers have taken pride in providing fresh fruits, vegetables and citrus to consumers across the nation and in more than 100 other countries.” 

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