Groups partner in Kick Off campaign - The Packer

Groups partner in Kick Off campaign

09/09/2011 12:14:00 PM
Amelia Freidline

For the first time, the Chilean Avocado Importers Association, the Mexican Hass Avocado Importers Association, the California Avocado Commission and the Hass Avocado Board have combined forces to take part in a category-wide media buy, said Jose Luis Obregon, executive director of the Irvine, Calif.-based Hass Avocado Board.

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