King Fresh Produce, Dinuba, Calif., is  updating the company website.

The new design will be promoted with a contest allowing consumers who sign up to be a member of the company’s grape-related club.

“The soon-to-be-launched, updated website will include an opportunity for visitors to win a produce industry-related product once each month,” said Rene Millburn, Missouri-based public relations director for the company.

During these updates, the original website will remain active

Millburn expects the website redesign to be up and running sometime in April.

The company is also working to design new bags that will feature social media information.

The bags are expected to be available this spring.