Jackie Bohmer | Mexican Hass Avocados Importers Association

04/26/2013 01:20:00 PM
Susie Cable

“I don’t know that I have a leadership style or that there’s a formula, but once everybody agrees, I usually shepherd people along,” Bohmer said.

She guides others and oversees progress, but she’s also a hardworking group member.

“I do roll up my sleeves and delve into everything that MHAIA is doing,” she said.

Before joining the association, Bohmer worked as trade communications manager for Del Monte Fresh Produce for almost five years.

Before that, she worked in public relations and advertising, and served as president of her own agency, Bohmer Clarke Communications.

As president of Bohmer Clarke, she worked with major corporate clients, including The Coca-Cola Co. and Quaker Oats Co.

Bohmer studied international business and economics at Incarnate Word College, San Antonio.

Bohmer’s years of experience in public relations and marketing with fresh produce and other products gave her a fresh perspective on MHAIA’s future, Campbell said.

Bohmer said her own mantra could help others interested in a marketing career: do good things, and good things will follow.

“Read everything, be meticulous, do the best you can, and good things will follow,” she said.

 

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ELIN RODDEY    
oakmont, pa  |  June, 10, 2013 at 03:14 PM

for years I have ordered hass avacados from red cooper in harlingin, tx. they have been sold and I can't find a place that ships Mexican avacados. Can you help me? Elin Roddey

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