A key element remains weather conditions in Eastern metropolitan regions.
“If those conditions are favorable for watermelon movement, we will have strong demand,” Mack said.
“Sometimes, there are not enough watermelons that can be harvested to fill that demand. When conditions become unfavorable, it can be a tough situation.”
Adam Lytch, operations manager for Raleigh, N.C.-based L&M Cos. Inc., said offshore prices are high.
L&M started its north Florida plantings in late February and plans to finish plantings in mid-March, Lytch said.
He said the season’s early plantings look good.
Last season went well in terms of crop quality, demand and prices, he said.
Georgia typically begins production June 5-10.