Robert Schueller, assistant marketing director for Melissa’s/World Variety Produce Inc., Los Angeles, explains how a tamarillo tastes to an attendee of the Food Marketing Institute convention in Chicago May 5-7. Tamarillos come from a subtropical tree native to the central Andes and cultivated especially in New Zealand for its edible fruit. Melissa’s also markets lychees, which Schueller says his company has available seven months of the year, with product coming from Mexico, Taiwan, Israel and the U.S.
Photo by Janice M. Kresin
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