(May 28, 5:52 p.m.) Whole Foods Market Inc., Austin, Texas, has launched "Destination Summer" to celebrate summer eating across America.

According to a news release, the promotion kicks off with a sweepstakes for each entrant to win a barbecue grill, a VIP concert trip to Farm Aid 2008 or a grilling recipe guide.

Stores will feature regional and local recipes, seasonal ingredients, food experts and local growers and producers.

In line with the promotion, Whole Foods has set up a special Web site at www.wholefoodsmarket.com/destinationsummer.