The Packer

Media Kit

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It's not easy being No. 1

The Packer is the #1 source for produce industry news. We have been managing to do it week after week for more than 125 years now. Every Monday, we bring our readers concise and knowledgeable reporting on the news that affects them, exactly what they need to start off a good, productive week. Decision-makers and industry heavyweights recognize this, and in fact, 85% of them said they consider The Packer the most useful publication for their business operations. Those people are your customers and prospects, and that's also why The Packer is your No. 1 source to reach them.

DEAR INDUSTRY FRIEND,

On behalf of everyone at The Packer, thank you for inquiring about advertising in our publications.

We are proud to present you with the 2014 media kit which covers every available marketing opportunity (plus some new products coming out very soon).

The Packer is the fresh produce industry’s most recognized, most trusted, and most read publication. In recent years, The Packer has also become the undisputed innovation leader with the growth and evolution of the industry’s most dynamic online news source in ThePacker.com.

Your business is changing rapidly and it is increasingly more difficult to catch your customers’ attention with your marketing messages. The Packer has served as the produce industry’s primary resource for reaching the most qualified and engaged audience for over 125 years. To further our position as your most reliable conduit to communicate with your customers, The Packer is now providing you with multiple media channels to engage with customers WHENEVER and WHEREVER they access their produce industry news.

The Packer family of products will guarantee your message is always in front of your customers, whether they read their news in The Packer, online, on their mobile devices – or all three.

In addition, we also recognize your brand is the most valuable asset you own. We strive to maintain The Packer as the most respected – and first read – publication serving the produce industry. Our commitment to those key tenants insures that when you run your ad campaign in any of The Packer products, your customers WILL take notice and your brand WILL benefit from the relationship with the dominant media brand in the produce marketplace.

We look forward to making your 2014 very successful. Within the pages of this media kit you will find contact information for many of the people that can help you spread your message throughout the industry. We are here to help, so do not hesitate to call us.

Best Regards,

Shannon Shuman
Publisher, The Packer & Produce Retailer
sshuman@thepacker.com
(913) 438-0734
Contact Sales

Download Media Kit


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