Aiming higher: Walmart looks for better produce results - The Packer

Aiming higher: Walmart looks for better produce results

06/04/2013 12:12:00 PM
Tom Karst

Walmart's produce offices, combined with Walmart's advanced supply chain and efficient trucking network, have enabled the retailer to decrease the days needed to get produce from growers to individual stores. Reducing the number of days produce is in transit has made it possible for Walmart to deliver a fresher product to customers so it lasts longer at home.

Weekly Produce Checks

Independent teams responsible for checking Walmart produce departments are going into stores each week to ensure only the freshest fruits and vegetables are on Walmart store shelves. Results are reported to every level of store management. Through this program, Walmart is benchmarking itself and its competitors week over week.

Fresh Produce Schools

Walmart recently launched a produce training program for 70,000 associates. The program features a new produce school where associates – including store managers, market managers and produce department managers from every Walmart store in the U.S. – learn more about handling fruits and vegetables. Associates are also equipped with quality guides that clearly illustrate how to identify top produce.

"Empowering our associates with the tools to guarantee our produce quality is a critical component to our 100 percent money-back guarantee," said Sinclair. "These efforts, combined with the weekly produce checks and operational changes, will ensure our customers bring home the freshest fruits and vegetables."

Today's announcement follows a number of recent commitments by Walmart to make food healthier and healthier food more affordable. As part of its healthier foods commitment, Walmart has saved customers more than $2.3 billion over the last two years on fresh fruits and vegetables in produce sections across the country.

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*If customers are not completely satisfied with Walmart's produce, they can bring back their receipt for a full refund. No questions asked and no need to bring back the produce.

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