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Poll asks: how big will Sesame Street campaign be?

One of the nice features of the LinkedIn platform for the Fresh Produce Industry Discussion Group is that it allows members to create poll questions. Using that capability for what I hope will be a... Read more.

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Fox: Utopians wanted from the produce industry

On the heels of a classic April 1 blog post on The Core, busting out the “news” that “Dan’l to Star in New Hit Reality TV Show with Karaoke Twist,” I almost hesitate to... Read more.

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Seven fruits and veggies a day for long life

I brought a potato and two oranges to work today (an unlikely combo, yes?), and thus supplied, I am nearly halfway to the goal of seven fruits and vegetables a day. Why seven? As it happens, yet another... Read more.

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Retailers key to Sesame promotion

Today is the big day for the unveiling of the PMA-Sesame Street tool kit. I saw a near-final version of the tool kit late last week, and the 22-page document offered five attributes that make Sesame... Read more.

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