So how will the leaders of the trucking industry fill those seats? We need to improve the appeal of being a truck driver. Everyone agrees there is no easy fix for this issue; however a recent shift in thinking from trucking executives may make all the difference. We all know the executives have a vested interest in finding drivers if they want to keep their trucks on the road. But recently, the executives have begun to shift their mindset about how to approach the issue.
At this year’s TCA conference, there was a genuine interest to make life better for their drivers. Many of the top executives at the conference personally set goals to make this the main priority in their company. Searching for creative ways to get drivers home more often, developing driver wellness challenges, investigating incentive based pay, and improving internal communications were all topics that came to light more than once. The first step in solving a problem is recognizing one. There is no magic answer, but large asset providers are beginning to make an effort to find the solutions this industry needs.
TK: The post also ask readers what their companies have done to make the driver’s seat more attractive. I saw three comments, and one pointed out the problem is not just about pay:
The other most frustrating problem that has always been endemic in the industry, is the failure of shippers and consignees to load and unload my equipment in a timely fashion. They just seem to not care if a driver has to set and burn up 2-8 hours of his duty time waiting on them to do their job.
Personally, I have kept a list of those companies, and after two instances of waiting more than 2 hours to load or unload, I refuse any future loads that load or unload at that facility. If only all carriers would do that, the problem would either get fixed, or they would go out of business.
I’m not holding my breath for that to happen though, too many drivers will continue to serve then, so the problem continues.
I have met the enemy, and he is us.
TK Ouch - the produce industry gets a little jab. The Road seems to be doing a good job of engaging issues important to their audience, and getting a reaction. For any blog, that is where the rubber meets the road.