The Disney approach to produce for kids - The Packer

The Disney approach to produce for kids

01/18/2013 09:12:00 AM
Pamela Riemenschneider

The program increased bagged onion sales by 30%, took home a slew of advertising awards and earned a mention on the front page of The Wall Street Journal.

Yes, onions were on the front page of The Wall Street Journal.

It would be great if junk food manufacturers would go to a less attractive package. Might I suggest plain brown paper?

That would make my shopping trips much easier.

But I’m all for doing whatever we can to get children to eat more fruits and vegetables. If that means the Mickey Mouse stamp of approval, then so be it.

pamelar@thepacker.com

What's your take? Leave a comment and tell us your opinion.


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Bobby    
Portland, OR  |  March, 25, 2013 at 03:49 PM

I could not agree more...I wonder if Scott is just late to the party and is angry about all the Happy Meals that were marketed to children (with toys etc ). If we can get help from SpiderMan to have our children experience healthy eating, so be it. I am so sick and tired of people like Scott (or anyone) telling us what do do, what to say and how to act. Seems common sense is no longer common.

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