Touting health benefits bring sales gains

If you were living under a rock, there is a chance you might not have heard of a recent study from the United Kingdom indicating great health results (longer life) from eating seven servings of fruits... Read more.

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Twittering about Sesame today?

One of the great aspects of twitter is the ability for real-time conversations. I say “conversations” in the loosest possible sense because often these conversations are isolated individual micro-bursts of... Read more.

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Keeping on blogging: "The Road"

For everyone who has ever stared at a blinking cursor in search of inspiration, it is indeed a bold move to create new space to fill, words that must be herded into an orderly whole. So kudos to C.H.... Read more.

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Poll asks: how big will Sesame Street campaign be?

One of the nice features of the LinkedIn platform for the Fresh Produce Industry Discussion Group is that it allows members to create poll questions. Using that capability for what I hope will be a... Read more.

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