A new era: Consumer online reviews of supermarkets proliferate

12/16/2012 06:30:00 PM
Tom Karst

Then Price Chopper:

“For my money, this price chopper is the best in Olathe. It's under renovation and will soon be the cleanest around. They have a pretty new staff, all of which are helpful and friendly.”


Another said the Olathe store was "ghetto" compared to another new Price Chopper in Overland Park.

Supermarkets in cities of any size will need to be attuned to the social media verdicts consumers are rendering about them in forums like Google Plus. Some consumers new to the community will look up these stores and - much like I am searching for a quality hdtv -  will make decisions based on what they read.

The unfiltered and honest  feedback should help stores better assess how they are viewed by consumers and also prompt them to chime in when appropriate.

And by the way, thanks Kyle in Kent. I think we might go with the Samsung.

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