Which of the hot consumer trends of “local” and “organic” has more staying power? If consumers are inclined toward both, which do they value more than the other?
I have a sense that organic may hold sway more than local in five years, but it is nothing more than speculation.
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Also, I think readers will be fascinated and interested to read the discussion thread at the LinkedIn Fresh Produce Industry Discussion Group.
Fair warning: You will find yourself in a decided minority if you answer no.